Dribble down your chin peaches:
Is the art of copywriting dead?

By Mike Everett on

Last Thursday, at the Ham Yard Hotel, the Direct Marketing Association hosted part of their Great British Copywriting Campaign. I was invited to join a panel on the stage of the hotel’s theatre to discuss the demise or otherwise of copywriting. The question that underpinned the evening was this: Is the art of copywriting dead?

Taking the Fun out of Fundraising

By David Hughes on

I need your support and I haven’t got much time. Anyone who knows me will realise that the invitation, ‘Let’s walk!’ may as well have been followed by ‘on hot coals’ such is the dread it inspires in me. So you can only imaging my bewilderment when I tell you that somehow I’ve managed to commit myself to walk 20km on the 6th of September.

Snake heads and serpentine rivers

By admin on

The mention of Suriname caught David Hughes’ attention when he first heard about J P Knight’s river transport services in South America. He had spent time in the country when he was much, much, younger. In fact his first job in Advertising was in Suriname.